Please use this identifier to cite or link to this item:
Title: Green marketing
Authors: O.V.Prokopenko
Keywords: green marketing
market development
Issue Date: 2016
Publisher: Karaganda : KarSU
Citation: Prokopenko, O. V. Green marketing [Text] : workbook / O.V.Prokopenko, Yu.I.Ossik. - Karaganda : KarSU, 2016. - 111 s.
Description: The given edition is a workbook to the teaching manual by Prokopenko O.V. and Ossik Yu.I. «Green marketing» (Karaganda, KSU Publishing House, 2015). In the teaching and practical aid they cover practical aspects of introduction of the green marketing concept in practice of activity of manufacturing enterprises and commercial facilities in close interrelation with themes of the lectures.Recommended for teachers, undergraduate and post graduate students of economic majors at institutes of higher education as well as for students of business schools, heads of the enterprises, employees of marketing and environmental divisions, other experts whose activity deals with green marketing.
Appears in Collections:Экономика 2016

Files in This Item:
File Description SizeFormat 
Эколог маркет Практикум АНГЛ.pdf2.61 MBAdobe PDFView/Open

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.